Digital Marketing & Social Media Specialist

Lombok
15,000,000 - 18,000,000 IDR

A Resort in LombokBali is looking for a talented and enthusiastic Digital Marketing & Social Media Specialist (Full-time)

Responsibilities:

  • Develop and execute integrated digital marketing strategies across paid media, social platforms, CRM systems and websites
  • Drive performance marketing campaigns to maximize ROI, with a focus on direct bookings and property sales funnels
  • Oversee digital campaign performance, analytics and reporting to ensure data-driven decisions and continuous optimization
  • Lead and mentor internal marketing teams while managing external agencies across multiple disciplines
  • Support international sales markets through targeted digital initiatives
  • Craft compelling luxury brand storytelling and lifestyle positioning to enhance brand identity and market presence
  • Collaborate with cross-functional teams to align marketing strategies with overall business objectives


Requirements:

  • Indonesian citizen
  • Proven working experience as a Digital Marketing & Social Media Specialist or in a similar role
  • Excellent written and verbal communication in English
  • Proven track record within luxury hospitality, real estate, or premium lifestyle brands
  • Strong expertise in performance marketing, CRM systems, analytics and digital sales funnels
  • Demonstrated experience in leading teams and managing external agencies
  • Commercially minded with strong analytical and strategic thinking skills
  • Performance-driven with a results-oriented mindset